Here’s some highlight during our Facebook chat today (3 May 2014). Yes!! We think we really need a dedicated Social Media Librarian if we wants to “drive” things online and all agree curating tools are great marketing tools and enhance our roles in curating content that is required and attractive to our clients. AND CHEERS to anti-emo tumblr postings. =P
We are pleased to have Ms Carina Samaniego (PH) from Ateneo University Archives, Ms Eimee Lagrama (PH) from University of the Philippines Diliman, Library, and Ms Yi Ling (SG) from Singapore Polytechnic Library to share their insights with us. Make sure you click all tabs (Discover, Explore, and Activities) to get to the end of the lesson.
Curating is the process of searching, selecting and organizing items to define a specific collection. Though the term is usually used in museum work, this is also what guides us librarians in terms of defining the content of our library collection.
For this Thing, let us explore Pinterest and Tumblr as tools that helps librarians to curate online posts based on their chosen subject areas. Let us also learn how to utilize these online tools to improve and promote our libraries’ collection and services.
Pinterest (Pin+Interest) is an online network that allows users to create, discover, share and connect through a series boards and pins on different subjects of interest. You may build your board by pinning an image or video from other websites, apps or direct upload. Each pin is like a bookmark that will lead you to the source where the image or video came from. You may also Like or Re-Pin other user’s pins into your board.
Whether you use it as an inspiration board for personal projects or to promote your business, Pinterest allows you to build a network of users sharing the same interest. For librarians, this is a good tool to explore and use to promote their libraries’ collection and services just like the following:
Sacramento Public Library created a group board wherein the members of the group can pin the image or link of the book they are currently reading. Group boards is a good venue to attract your users to participate and build your Pinterest boards.
The New York Public Library’s board on “NYPL Current Events” allows them to promote their events to their followers. “Pin it, don’t miss it!”
Singapore Polytechnic Library‘s board pin their “Ready Reads book” selections directly to their catalogue. A click on their pins brings their users directly to the title’s record page where they can locate or reserve a book right away! Find out more about their program here.
Tumblr is a microblogging/social media platform that lets you share photographs, links, videos and other items to your followers. In some ways, it is similar to Twitter and Facebook where you have a newsfeed of your contacts or the people you follow. But unlike them, it also lets you design and customize your homepage so it will look more like a blog. What makes this so interesting and engaging is that it allows you to gather content from various sources (from within and without Tumblr), and the theme can be as broad (e.g. library activities for children), to very niche or specific (e.g. album sleevefacing), depending on the creator.
Like other social media sites, you can follow other tumblr users, and other tumblr users can follow you. You can share content from their sites, and they can share content from yours as well. You can also set the privacy level of your tumblr blog from public to your friends and followers only. A caveat though, there are library-themed or library-related sites that are NSFW (Not suitable/safe for work) so be judicious in who you follow.
Tumblr also uses the hashtag (#) to make it easier for users to look for content in the site. #Tumblarians is a tag used to identify librarians on Tumblr, although #librarians, #libraries and its many permutations are used as well.
They also have an bookmarklet that you can drag onto your browser’s tool bar so when you see something interesting, you can just click on it and it’ll post it to your tumblr site. The Library Journal has a Tumblr site for newbie users that not only tells you how you can start, but who to follow as well. Another popular tumblr site is the New York Public Library, and it has proven to be a great site to promote their activities. One of my favorite tumblr sites, Library Moments, is not even about a library, but about the ups and downs of being an academic librarian.
You will notice most of convo sessions and wrap up for the #23mthingsphsg session are curated by Storify. Storify is a very powerful tool for curating social media news and information. You simply search and then drag and drop your desired social media content and have it “saved”. Read here on how Storify works.
Scoop.It is a ‘create your own magazine’ service which allows you to ‘clip’ from websites, Twitter, RSS feeds, YouTube, Slideshare, Facebook, and custom Google searches. It allows you to enter sources and it then provides suggestions for you to Scoop It and add commentary for customizable topics based magazines.
- School Libraries around the world – our @thecoffeegoddes was mentioned too. 😉
- Libraries and Tumblr
- Digital Literacy in the Library
- Library Collections
See video on how to “Scoop.it”.
Do you or your library have a Pinterest/Tumblr account/s? Maybe it’s time to make one. Learn the different ways how libraries, librarians and brands are currently using Pinterest and Tumblr. Head over here!
- 20 Great Ways Libraries are Using Pinterest
- The Library Is Open: A Look at Librarians and Tumblr
- Top 20 big brands in using Pinterest
For Pinterest users, have you seen the 23 Mobile Things account? If you want to learn more about curating, it has an entire board dedicated on this subject. So better check it out!
- Sign up for Tumblr and Pinterest
- Download the app (Tumblr and Pinterest)
- Create your own tumblr site or Pinterest Board and add content.
- Share your tumblr or Pinterest board with us via twitter #23mthingsphsg
Tips: Read How to use Pinterest for Beginners by Meredith Popolo and What Tumblr Is and How To Use It: A Practical Guide by K. T. Bradford
Research has shown that more and more users aged 25 and below are spending more time on Tumblr than on Facebook. How do you think this would affect our libraries and the way we interact with our users?
Pinterest is a very visual platform. How can you present your library and its resources using this site? Do you have materials in your collection you can Pin on Pinterest or add to tumblr?
If you have not done so yet, would you consider opening a Tumblr and Pinterest account for your library?
Follow Mylee Joseph’s board Creating and curating online newspapers on Pinterest.
Remix from the original 23 Mobile things :
23 Mobile Things – Thing 14
ANZ 23 Mobile things – Thing 14
Carina Samaniego is the director of the Ateneo de Manila University Archives and a former librarian/archvist of the Manila Observatory. When she’s not busy archiving records in the spa-like atmosphere of her office in Ateneo, she spends her free time pursuing her passion: calligraphy, food photography and serving as counselor to her neurotic friends. Her current interests include project management, archival education and Chris Hemsworth.
Eimee Rhea C. Lagrama, head of the University Archives and Records Depository of UP Diliman, is also a lecturer at the UP School of Library and Information Studies, and a regular host of LibRadio: Librarians sa Radyo, an AM Radio Program of DZUP 1602. Her research interests include Risk and Disaster Management, Cultural Heritage Preservation, Library Marketing and Information Literacy. She loves (in no particular oder) cookies, ice cream, dogs, and shoes. Her current obsession is Tom Hiddleston.